Travis Scott has once again captured the spotlight with his latest campaign for the highly anticipated ‘AJ1 Reverse Olive’ sneakers.
This time, the rapper and fashion icon has enlisted an eclectic mix of personalities, including Christopher McDonald, Chevy Chase, Sheck Wes, Harmony Korine, and White Trash Tyler, to bring a unique twist to the promotion.
The campaign centers around a playful and unconventional game of golf, featuring the charismatic Christopher McDonald, best known for his role as Shooter McGavin in “Happy Gilmore,” and the legendary comedian Chevy Chase. Joining them is White Trash Tyler, a frequent collaborator with Travis Scott, known for his creative direction and videography.
The campaign, directed by White Trash Tyler, captures candid moments and interactions between the stars, highlighting their personalities and the fun they had on set. The chemistry between McDonald and Chase, combined with Tyler’s creative vision, results in a series of visuals that are both entertaining and visually stunning.
The ‘AJ1 Reverse Olive’ sneakers officially released on September 28, and are available now on Nike SNKRS and at select retailers.